Live chat software for your website-Detailed View

Deepika Manoharan
Nerd For Tech
Published in
5 min readJun 1, 2022

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Overview

In any industry, the success of a business is defined by how quickly it responds to its customers and resolves issues. The fast pace of digital communications has also led customers to expect timely and accessible support. Industry surveys show that the percentage of customer satisfaction was less than half at 44% for phone responses, 61% for email responses and a strong 73% for live chat response.

Market analysts have found that nearly 20% leads were converted in the B2B market whenever life chat features were used.

If you find such high sales boosting solutions — video chat software — is what you need for your app, then let us look closely at the best features that such software should have…

Features of Best video calling app software

· Real-time support

Respond immediately to your customers call for human-guided interaction .Give on-the-spot solutions to entice them to buy again

· Live Visitors list

View what your customers have shopped previously or the pages they have visited on your website. See how you can make their experience better and more personal. This will lead to improved sales

· Ready-to-send replies

Commonly called as canned response, these are prepared replies for commonly and frequently asked questions. Thus you will be able to provide instant support to your customer every time!

· Live typing preview

This feature will allow you to view what your customer is typing. Thus you can be prepared with an answer even as they send a query to you.

· Customizable widget

You can customize live chat widgets of providers such as CONTUS MirrorFly to enhance the performance of your website and attract customers to any numbers.

· All-device support

You can provide seamless customer support, in under three minutes using CONTUS Mirror Fly's live chat for mobiles, tablets, or desktops.

· Easy installation

Quickly add live chat to your website in less than five minutes to boost all sales instantly, without even a single line of code!

· One Shared Inbox

Manage messages that arrive from different forms such as Messenger or Instagram or live chat and email all in one place, ensuring you do not miss out on any customer messages.

In the following sections let us consider some of the top API providers of live chat software…

API Providers for Live Chat Software

It is not easy to find the best video chat platform software for your business given the wide range of providers. There are simple live chat apps to sophisticated customer support platforms that handle complex sales. Adding the functionalities which add value to your website is a choice you have to make. Simplest and easiest way to integrate such software is by using Chat Application Programming Interface or chat API.

Chat API is a collection of programmable protocols which create functions such as real-time chat as a ‘standalone’ feature of an application. The chat API itself becomes the server infrastructure to support rich features, scale chat in real-time.

The following sections take a close look at some of the API providers of live chat software.

1. Mirror Fly

CONTUS MirrorFly is one of the most used top-tier live chat API providers as its solutions add value to customizing chat on your website. It uses technologies such as XMPP, WebSockets, RTMP, MYSQL and Ejabberd to render private chat, voice, and video chat, one-to-one chat on all devices and platforms like iOS, Android, and Web apps. Secure services controlled by Authentication using two-factors, social-login, email and single-sign-on. It has moderation tools, data encryption and multi language translation along with a host of other features.

Chat API by this provider helps to create new channels of communication in any type of industry across any platform. The Interface is used to implement messaging, live instant chat on websites, or mobile applications, live video streaming platforms and more.

MirrorFly live chat API ensures easy communication in

· Market-seller-buyer scenario

· Broadcaster-target audience

· employee-employee communication

· User-user communication

2. Pubnub

As a live chat software provider, features incorporated ensure scalable, reliable and secure communication in real time. It allows completely customized solutions. It will include integration with a chat UI kit that is well structured and has ready-made UI components. This gives scope for powerful chat experiences. It also has end-to-end encryption.

· Messaging queue

· Message retention option

· UI customization

It offers free and paid versions, where the free version is ideal for chat participation of a limited number of people, premier version is necessary for more people.

3. Sendbird

Sendbird is a well-known video chat API provider in the market. It is a modern chat solution with effective features. It provides a chat API with native chat SDK. It has one-on-one texting, video chats and audio chats with thumbnail generation, delivery receipt, offline messaging and range of other services.

· Supports chat features on monthly subscriptions

· Few customization options

· Standard chat and messaging options

· Message storage options is limited

Thus, in this section we have taken a close look at three leading API providers of live chat software and explored their enriching features, limitations and efficiencies. The comparison shows that CONTUS MirrorFly with its self-hosting API is a complete suite for modern live chat features.

Hence, in choosing to build a live chat capability on your website, a value-adding provider with lowest investment and round the clock support is important.

Conclusion

Live chat software streamlines the way you interact and provide customer support. It automates your responses, allows self-help resources, develops contact leads and improves customer insights. Boost your sales as you personally engage your customer with ready-to-use responses in a matter of minutes. Live chat software is what keeps the conversion going whether it is on the desktop or mobile !

If you are looking to leverage these advantages by including live chat on your website, then CONTUS MirrorFly Chat API is just what you need.

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Deepika Manoharan
Nerd For Tech

” The simple act of shaping my career to make something functional which brings me to the endless satisfaction.”